Boulder Clean Launches 1% For The Planet Campaign For #GivingTuesday
1908 Brands is partnering with two Colorado based 1% for the Planet non-profit organizations for #GivingTuesday – Leave No Trace Center for Outdoor Ethics, Sheep Mountain Alliance, and Outdoor Outreach in CA, in support of environmentally focused programming.
Three of the 1908 Brands companies will be participating in #GivingTuesday by partnering with a non-profit and pledging $1000 in donations to each as part of 1908 Brands™ pledge to give away 1% of revenue each year to environmental causes.
- Thrive Tribe will be encouraging outdoor enthusiasts to be mindful of micro-trash through a campaign with Leave No Trace Center for Outdoor Ethics.
- Schultz’s™s Gourmet will be supporting the San Juan Mountains Wilderness Act 2016/17 through a donation to Sheep Mountain Alliance.
- Boulder Clean will be supporting outdoor education through a donation to Outdoor Outreach (Based in CA.)
#GivingTuesday is a global giving movement that has been driven by individuals, families, organizations, businesses and communities in all 50 states and in countries around the world. Since its founding in 2012, millions of people have come together to support and champion the causes they believe in and the communities in which they live.
Those who are interested in joining 1908 Brands #GivingTuesday initiative can visit the Boulder Clean, Schultz’s™ and Thrive Tribe pages on Facebook.
1908 Brands gives to 1% for the Planet approved non-profits. To understand which corporations have committed to donating 1% of their annual revenue to non-profits focused on solving the most challenging environmental issues of our time, check out 1% for the Planet “ a non-profit co-founded by Yvon Chouinard the CEO of Patagonia. 1% for the Planet connects businesses, consumers and non-profits, empowering all of us to drive big, positive change.â€ http://onepercentfortheplanet.org.
After two days for getting deals, Black Friday and Cyber Monday, #GivingTuesday is a day for giving back. In dozens of towns, cities, regions and states from Alaska to Maine, and Charlotte NC to Dallas TX, people are embracing this day as an opportunity to raise money for local nonprofits, schools and arts organizations; run food and clothing drives; teach children about philanthropy; encourage acts of kindness; collaborate with their neighbors; and celebrate generosity.
In 2015, nonprofits raised more than $117 million online on #GivingTuesday to help make the world a better place in countless ways. Much more was generated offline and through donations of time and other resources. People participated in #GivingTuesday activities in 71 countries around the globe last year, and this year, participating countries include Australia, Brazil, Kenya, Slovenia, Tanzania, the UK and more.
1908 Brands is making primary donations on #GivingTuesday to Leave No Trace and Sheep Mountain Alliance with plans to increase donations in 2017.
“As a small, grassroots organization working to amplify the voices of the citizens who want to see the San Juan Mountains protected, Sheep Mountain Alliance deeply values the financial support we receive from 1908 Brands and 1% for the Planet. It makes a critical difference in ensuring that we can devote our time and resources to protecting your public lands,â€ Says Lexi Tuddenham of Sheep Mountain Alliance.
“Companies make dozens of decisions every day and try to do what’s best for our planet and people, before profits. Yes profits are important, but they are not everything” says Steve Savage, CEO of 1908 Brands.
“This shopping season, consumers can support the companies that support our planet. When you support them, you send a strong signal to the rest of the world that your money speaks for the planet. When you vote with your dollar you tell the rest of the market you care and so should they,” says Steve Savage.
#GivingTuesday was born at 92nd Street Y (92Y), a community and cultural center in New York in 2012. Since then, people from different backgrounds, cultures and regions around the world have helped to create a global day of giving that reflects 92Ys commitment to strengthening communities and repairing the world.
“The tremendous response to #GivingTuesday over the last five years has been both humbling and inspiring,” said Henry Timms, Executive Director of 92Y. “We have seen countless examples of communities coming together to address challenges. Giving is a powerful reminder of our shared humanity, and the willingness of so many to participate and elevate giving is reason for celebration, even with lots of work still to be done.”
For more details about the #GivingTuesday movement, visit the #GivingTuesday website (www.givingtuesday.org), Facebook page (https://www.facebook.com/GivingTuesday) or follow @GivingTues and the #GivingTuesday hashtag on social media.
About 1908 Brands
1908 Brands, Inc. was founded in 2010 by Steve Savage, the former founder and CEO of Eco-Products. As a rapidly growing manufacturer of healthier products, 1908 Brands will eventually produce and manufacture dozens of brands across various retail channels. 1908 Brands now produces, manufactures, and manages five brands: Boulder Clean, producers of impressively powerful and clean cleaning and laundry products; CompoKeeper, makers of an innovative compost collection bin to make kitchen composting easy and clean; Thrive Tribe, producers of nutrient-packed, gluten-free, paleo-friendly, and tasty snack clusters; Appleooz, makers of gluten-free apple chips; Schultz’s™s Gourmet, makers of gourmet cooking sauces, rubs and snacks.
#GivingTuesday is a movement, built by people around the world, to celebrate giving of all kinds. It is celebrated on the Tuesday after Thanksgiving (in the U.S.), Black Friday and Cyber Monday; this year it falls on November 29, 2016. This movement is the result of the collective power of a unique blend of partners”nonprofits large and small; businesses and corporations; schools and universities; civic campaigns in cities, states and regions; and families and individuals”to inspire people to take collaborative action to improve their local communities and contribute in countless ways to the causes they believe in. Everyone has something to give.
To learn more about #GivingTuesday participants and activities or to join the celebration of giving, please visit: